Nevertheless, many of the artistes we featured in the show got a new lease of life.
“That doesn’t mean we focus on sob stories. Mithilaj is happy that the show could change the lives of a lot of talented people. Instead, they introduced a round that featured artistes and groups who had become stars of viral videos on social media. Another segment we discontinued was the recreation of iconic characters in Malayalam cinema,” he explains. We soon realised that there aren’t many good stand-up comedians around and so we dropped that segment. “For example, there was a segment for stand-up comedians. In due course, some of the rounds had to be dropped. They have to imitate personalities they haven’t mimicked before. One of the segments has two mimicry artistes pitted against each other. The format of the series seems to have clicked with the audience. “Quite an achievement because we never thought that we would get enough artistes to run the show! Many of the participants became scene-stealers and some of them returned with new lines and new themes,” he adds. Then we knew that we were on the right track,” he says.įrom a weekly show, it evolved into a programme that is telecast five days a week. So three months prior to its launch, we conducted auditions for mimicry artistes in three cities. People were fed up with insipid content doled out by the same performers imitating the same personalities.
Initially, we had our apprehensions because mimicry-based shows were losing their audience on Malayalam television. “There was a slot for a comedy on the channel. In a chat withįriday Review, he says that the team never expected the show to go this far. And Mithilaj, the show’s director, is walking on air. A programme that helped many unsung artistes to showcase their talent,Ĭomedy Utsavam has completed 100 episodes. Wholesome entertainment is perhaps the best way to defineĬomedy Utsavam on Flowers TV.
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